Loyalty Program

We love our customers, and to say thank you, we created our Loyalty Program so you can earn points every time you shop with us and unlock exclusive rewards.

How does it work?

Simply click the Check Rewards tab in the bottom right corner of our site. Sign up or log in with your customer account and start earning! Every time you make a purchase, we will reward you with 1 point for every AU$‌1 spent!

Actions can also help you accumulate points. We might ask you to follow us or convince your bestie that it is time for some new brushes, but you are working your way to a discount!

How can I earn points?

Join our program

Join the party!, create your account with us

and boom! Now you have 50 Ela points

Complete your profile

Now that you have your account, make sure you

fill all your details to earn 50 more Ela Points

Celebrate your bday

Don't forget to include your bday so we can help you

celebrate! 100 Ela Points to celebrate in style!

Like our page

Like our Facebook page to earn 5 Ela Points

Follow us

Follow us on Instagram to see all the pretty pictures,

get the latest news and earn 5 Ela Points


1 Ela Point for every AUD dollar spent


Share the love! Reviews are vital for every small business,

as say thank you for taking the time to share your experience

you'll earn 20 Ela Points for every review


Tell your friends how much you love us and how

much they need to try our brushes and you'll get

300 Ela Points once they complete a purchase

How can I spend my points?

We are constantly adding/changing the rewards so make sure to keep up with us! Right now, you can:

Earn 250 Ela Points and receive a AUD $5 discount

Earn 500 Ela Points and receive a AUD $10 discount

Earn 800 Ela Points and receive a AUD $20 discount

Earn 1000 Ela Points and receive a free Beauty Sponge or Brush Cleaner